Challenge by The Ad Council, The U.S. Forest Service, and The Wilderness Society
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Discover The Forest and Get Your Community Outdoors

Win $1,500 to discover the forest and get your community outdoors

Help Your Community Escape and Discover The Wilderness

See Winner Red-ribbon-small
87 ideas submitted
Check them out

The Specifics

We are passionate about exploring nature and we hope you are too! There are many proven benefits of being surrounded by nature; children have less stress, develop more creative imaginations, experience more active play and have stronger immune systems. But daily life can be stressful, and being cooped up at the office or school doesn’t leave much time for a family trip to the forest. That’s why we’re looking to encourage Americans to take a break and get in touch with their wild side! But we need your help.

We’re looking for ideas on how you can inspire your friends and neighbors to escape their stress and discover the great outdoors. What would you tell or show someone to convince them to spend more time with their family outdoors? How could you help them get there? How could you explain all of the benefits? Think about your favorite way to enjoy the wilderness—what makes that so great?

Submit an idea from October 16 to November 13 (noon Pacific Time). Our judges will select which applicants will pass to the voting round. From November 14 to November 30 (noon Pacific Time), we’ll open it up to public voting. Rally your colleagues and friends to get behind your effort and join the public in selecting the winner.

Connect with this challenge on Twitter at @GOODmkr and #CommunityEscapeChallenge.

Submission tips:

  • Include a photo or video that represents your idea. Photos should be in JPG, PNG, or GIF format, at least 570 × 345 pixels and no larger than 10MB. To include a video, use a YouTube URL.
  • Write at least 3-5 sentences that explain how you would inspire your community to escape and enjoy nature.
  • If you have any questions, please review these FAQs or send us an email at

To find out more, please visit: Discover the Forest’s website and Facebook page, The Wilderness Society’s website and Facebook page and The Ad Council Facebook page

Rules & Regulations

  • This Challenge is open for submissions from October 16, 2012 to November 13, 2012 (noon Pacific Time).
  • Only US-based organizations and individuals are eligible apply.
  • Applicants must be 13 years of age or older. Applicants under 18 years of age must have parental consent to participate.
  • Submitted projects must be able to be activated with $1,000 within 12 months of receiving the grant. The airfare must also be redeemed and used within 12 months.
  • Projects will be featured on this page and public voting will be open from November 14, 2012 to November 30, 2012 (noon Pacific Time).
  • The project with the most votes will receive $500 worth of airfare on Frontier Airlines and $1,000 in grant funding to activate their idea.
  • In order to vote, log in with your GOOD account. If you don’t have a GOOD account, it’s free to join. All you need is an email address or a Facebook account to register. You will be emailed a link that you need to click in order to validate your address.
  • Read all the rules.

16 Pink-talk-bubble-tail

You will be prompted to sign in before your comment publishes. Post comment

Just read about this project. Its indeed a great one. Will try joining next time since receiving applications are now closed.

Warm greetings from Uganda, Africa.

See my blog

by mamerito
about 3 years ago | Reply

It's not too late to jump to #1!

by RobinAMulcahy
about 3 years ago | Reply

wilderrness for the win...

by patrick.hiltz
about 3 years ago | Reply

WILDERNESS* im too old for typing on a computer, bring back the typewriter and hook that thing on the web

by patrick.hiltz
about 3 years ago | Reply


by wildcerritos
about 3 years ago | Reply

you punks are going down!! the south shall rise again!! go volunteers!!

by hhjsdk
about 3 years ago | Reply

yehb boi

by loc dawg
about 3 years ago | Reply

"Sweet Tennessee Water" has the potential to inspire thousands of people across the state of Tennessee to get out and engage their local water resources. For a low cost, a tremendous reach is very possible because of our projects connection to local, state and regional organizations working in water quality both on a governmental, non-profit and advocacy level. Our approach to getting people outside is a little different in that it doesn't focus on physically engaging a small group of people outside, but rather focuses on documenting and sharing the stories of people across the state and sharing those stories with as many people as possible to inspire them to create their own stories and connect with local organizations that can help them get there.

by jason.roland.scott
about 3 years ago | Reply

the south shall rise again!! lets go volunteers!!

by hhjsdk
about 3 years ago | Reply

Awesome!!! Go Sweet Tennessee Water!

by ktwbug
about 3 years ago | Reply

the south shall rise again!!

by hhjsdk
about 3 years ago | Reply

the south shall rise again!

by hhjsdk
about 3 years ago | Reply


hey guys i voted and i am still awaiting my email that validates that i voted and that my vote counts

by jhon pao
about 3 years ago | Reply

and how are the ideas RANKED?? on what criteria??

by jhon pao
about 3 years ago | Reply

Hi Jhon, the emails have been released. The ideas are ranked by total number of verified votes. Email us at with any questions!

by Anna_Silverman
about 3 years ago | Reply


by sopaul.lim
about 3 years ago | Reply

$1,000 grant & $500 in airfare from Frontier Airlines
Circle-1-inactive Step1-title-idea-inactive

Submission Began
Tuesday, October 16

Submission Ended
Tuesday, November 13
at 12:00 PM PST

Circle-2-inactive Step2-title-voting-inactive

Voting Began
Wednesday, November 14

Voting Ended
Friday, November 30
at 12:00 PM PST

Circle-3 Step3-title
Outdoors, there’s an App for that!
Outdoors, there’s an App for that!

Winner Announced
Wednesday, December 05

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